"Director Directing"

Client:  Hyundai
Production House:  GuerillaFx - Zero 2 Sixty

Thor Raxlen doing what he does best, directing a commercial (for Hyundai).  This was shot @ Brooklyn Studios in Greenpoint, Brooklyn.  I was introduced to Thor a few weeks earlier by mutual friend Julia Heath (from my days at Medialink).  In fact, it was Julia who strongly suggested to get back in the to arts a few months prior to this, my first commercial where I was the still photographer.  This commercial was an effects-driven spot that aired on the Hyundai website.

Yale Gurney

"Throgs Neck Bridge"

"Throgs Neck Bridge"

Taken through a cinder block at the bottom of a Le Havre building in Whitestone, NY in the Winter, 2010. I lived in one of these buildings from 1979-1982 so had a good grasp on the area and where to get this shot.  I pulled over while my daughter napped in the back of my truck.  After I shot, stopped at Stork's Bakery to pick up some dessert for the family.

Yale Gurney

"Leticia Cline - Liquor Brand Shoot"

Leticia absolutely rocking this pose - rocked the ENTIRE shoot.

Contracted to shoot Leticia Cline for a soon-to-be-launched liquor brand - shot at Club 84 Park in Stamford, Ct., this shot was my favorite of the day.  Leticia Cline was easy to work with and super cool.  In fact, she was so professional that she hardly needed direction and whatever direction I gave, took it to perfection.  These images are currently being featured as part of a presentation to major brands in the liquor industry.

Yale Gurney

"Lights On Wheel"

"Lights On Wheel"

Nathan's commission, 2009-2010.  Overlooked.  In my opinion, this should have been selected and featured with all chosen images that grace the walls of the Nathan's Famous corporate headquarters.  Something about the composition versus the color of the lights that I love.  This looks incredible when blown up large.  Shot this during one of my Coney Island night shoots - I was there to capture the Friday night fireworks that blast off in the background of the Wonder Wheel's colorful lights.  In fact, one of the fireworks images are hanging in Nathan's Chief Architect Don Schedler's office.

Yale Gurney

"The Pump"

"The Pump"

Chloride, Arizona.  In the mid 90's, I took a picture of this before I adopted the profession as my career.  It was always one of my favorites, even had it blown up and framed.  Needless to say I was pleased it still existed upon my return in 2010.  Still old, still cool.  This is soon to be offered to the public on my standard museum-quality giclee (canvas).

Yale Gurney

"Gas Station"

"Gas Station"

Another in the series of images shot in Chloride, Arizona.  Unsure if this is a working gas station or just for looks, it made for an interesting picture nonetheless.  I remembered this clearly from my visit years earlier - which I thought was about 7 years ago but the more I think about it, it may have been in the mid 90's while on a trip with my Father, also to Las Vegas.

Yale Gurney

"Chloride Cemetery"

"Chloride Cemetery"

Chloride, Arizona...a small, old, lonely town located roughly 50 miles from the Hoover Dam.  Good luck finding the turn-off from the lonely, old highway it's located off of.  But if you do and you have a vivid imagination, this town will take you back to the old west - the days of saloons, gunfights and a bit of Clint Eastwood.  This shot is self-explanatory and taken while in a rush to catch my flight at McCarran Airport so didn't have the time to check out the headstones but rest assured, some of those dates would have been interesting.

Yale Gurney

"Mr. D's"

"Mr. D's"

Western project shoot.  Mr. D's - a little hamburger/homemade root beer joint located in Kingman, AZ. where route 66 begins.  This was my destination during my day trip from Las Vegas - I would make it here, have a burger and root beer, then head to the airport where I would catch a flight back to New York City.  Even the food wasn't nearly as good as I remember when I found this place with Dad about 7 years earlier (in fact, it was kinda gross), I was so happy to be downing ice-cold root beers and purchasing a uber cool Mr. D T-shirt.

Yale Gurney